Justin has over 20 years’ experience in Food Manufacturing and FMCG markets and in this time has established several businesses including Sustainable Foods Ltd and has been an Advisor & Director to other companies over the last decade. Personal beliefs around health, nourishing ourselves, and sustainability including nurturing the planet, drive his passion to create and build business that impacts on our futures locally and globally.

Justin’s most recent venture, Sustainable Foods Ltd and its consumer brand plan*t www.plan-t.earth, has become a leading innovator and manufacturer of plant-based proteins in New Zealand. Sustainable Foods is harnessing the healthy hero in hemp to accelerate change. It has commercialised a world-leading innovation in white meat replacement and was recognised among 10 shortlisted companies in Future Foods Asia 2021. The company has won numerous awards and is currently expanding into new markets outside New Zealand.